Our Services

Helping You Drive Sales Performance with Every Interaction

Business-to-business marketing is growing at a rapid pace, and with this growth comes a host of fresh challenges.  New products and innovations emerge each day, making engaging customers increasingly difficult.  Companies are faced with mounting pressure to present quantifiable results from marketing activities, yet most lack the technology and data insight to effectively track the sales process.  Add to this the complex decision-making process involved in B2B purchases, and it’s no wonder that today’s B2B marketers face an uphill battle.

Alorica has spent over two decades helping B2B marketers overcome their challenges, even in the most tumultuous of economic environments.  Our B2B Inbound & Outbound Sales Solutions are designed to help you develop strong, profitable customer relationships while building brand awareness and expanding your market horizons.

Our B2B Inbound & Outbound Sales Solutions include:

• Appointment Setting and Lead Generation. Alorica provides qualified business opportunities to your sales team--by delivering actual customers or by increasing “wallet share” of your existing customers.
• Customer Acquisition.  From start to finish, we complete the entire B2B sales cycle on your behalf-- identifying, qualifying and nurturing prospects and then closing the sale over the phone.
• Account Development.  Alorica helps you cultivate profitable, long-term customer connections through teleservices outreach programs that deliver the right message at just the right time.

Alorica’s B2B Inbound & Outbound Sales Solutions offer your business significant advantages over the standard outbound teleservices model.  Through defined targeting, rigorous performance monitoring and meticulous project management, we empower you to expand your possibilities and achieve the growth and profitability you desire.

How Are Alorica’s Teleservices Different?

Typical B2B prospecting teleservices are engineered to produce any type of lead—as opposed to the actionable and qualified sales opportunities that are coveted by your sales team. Campaign or list-based marketing doesn’t build on previous customer interactions and fails to consider your sales force and its current pipeline activity.  As a result of these inefficiencies, over 70% of ripe opportunities in the marketplace are neglected or lost—revenue dollars down the drain.

Alorica’s proprietary SmartPipe sales solution nurtures these ignored leads, driving substantial and quantifiable increases in your Sales & Marketing ROI. The distinguishing components of SmartPipe are as follows:

Targeted, Needs-Based B2B Selling Approach

Alorica has developed competencies critical to “closing the deal” in business-to-business telesales.  We have the ability to influence gatekeepers and reach management-level executives directly. Beyond this, our professionals have the skills and knowledge to engage decision-makers in meaningful dialogues relative to their unique challenges, priorities and objectives

• Our pipeline management approach enables our consultants to mature prospects through customized, relationship-based nurturing process.
• Outreach approach, tactics, messaging and resources are tailored based on market segments and sales cycle stages, as opposed to one standard approach across all programs.
• Our conversational, “unscripted” teleservices approach facilitates deeper dialogue with prospects.

Rigorous Teleservices Performance Monitoring

Alorica’s B2B Performance Engineering Group is dedicated to optimizing the effectiveness of your prospecting, sales and customer development initiatives. Intelligent queuing, data management and data analytics are leveraged to continually improve your performance.

• Universe-based data management uses previous customer interactions to advance the sale--instead of list-based data management which requires that segmentation and queuing decisions be based on limited business intelligence criteria.
• Instead of snapshots of historical data, our reporting is based on leading Key Performance Indicators (KPIs).
• Our applications measure and monitor the true status and disposition of every customer in the market universe, rather than limiting visibility to the current calling initiative.
• Performance measurements are utilized to develop a baseline level of performance around which you can build sound business plans.

Comprehensive Project Management

Unlike standard B2B teleservices where management of strategic program transitions is driven by the client, Alorica’s B2B Client Management Team skillfully manages the execution of your program, step by step.  Your dedicated Account Manager acts as a true business partner by:

• Delivering distinctive insights and subject matter expertise on business-to-business market drivers and applying these insights to your program.
• Customizing and implementing your B2B Sales Solution to meet your unique business objectives.
• Managing the overall strategy and tactical execution of initiatives and improvements.
• Communicating opportunities and threats to your program’s performance.

Have Confidence in Our B2B Sales Experience

We have extensive expertise in engaging decision makers in small business, middle-market and enterprise marketplaces across multiple industries.  For our B2B clients, Alorica staffs a dedicated business unit including a separate management team, facilities, technology, and hiring and training support.

Alorica’s B2B Sales Solutions clients include:

• Fortune 100 Financial Services Companies
• Fortune 500 Travel & Tourism Companies
• Fortune 1000 Business Services Companies
• Fortune 1000 Office Equipment and Services Companies

Learn More About Our B2B Sales Solutions – Contact Alorica Today

Alorica offers a range of Inbound and Outbound B2B Sales Solutions, customizable to fit your unique needs. For more information on how we can help you maximize the value of your customer relationships, please contact us at 855-BIZ-4BIZ (855-249-4249).