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Shep Hyken interviews Colson Hillier, Chief Marketing Officer of Alorica. They discuss the feedback economy and how to leverage customer feedback to improve the
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“The customer is the center of everything that you do.”
“Always put the customer and their voice as your north star in how you think about providing service.”
“At the end of the day, it comes down to listening. Leverage your socials and content reviews as business assets.”
feedback is your biggest resource. The customer can guide you to your success.”
Colson Hillier is the Chief Marketing Officer for Alorica. He oversees the planning, development, and execution of Alorica’s marketing and communications strategy,
as well as initiatives tied to the company’s brand principles, value proposition, and revenue growth.
Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and your host
of Amazing Business Radio.
This episode of Amazing Business Radio with Shep Hyken answers the following questions … and more:
The article was originally published on Amazing Business Radio at: https://bit.ly/34jvR6j
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Alorica Inc. (“Alorica”) is the holding company of various direct and indirect subsidiaries, including Systems & Services Technologies, Inc. (SST). Many of Alorica Inc.’s subsidiaries operate under the brand, Alorica,
but all remain separate legal entities.