When it comes to your company’s success, you have every reason to be choosy.
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Let’s start with a couple facts. It’s been shown that:
The truth is, many companies have difficulty acquiring and retaining customers. So what’s the solution? How can you keep your business in motion and on an upward trend by not only bringing on new customers, but maintaining the customer relationships
you already possess?
Analytics are critical for maintaining and growing your customer base because they play a large role in making those customers feel cared for. Analytics allow you to reach the right customers at
the right time, increase your propensity to connect, convert and ensure customers are more likely to stay in contact with your brand. In addition, analytics let companies personalize the customer experience, reducing the need for mass sales pitches or
Our extensive analytical capabilities track (among other metrics) time of day, lead demographics and scoring, bucket reports (funneling customers to help drive conversion) and number of call attempts. And yet, analytics are practically
useless unless you can truly put them to work.
The sad truth is that analytics are often only reported, and not analyzed. This leads to lowered effectiveness for the company as well as decreased revenue opportunities,
as potential sales are lost by continuing to mass-sell (versus targeting preferred demographics).
But it doesn’t have to be that way. Data enables companies to build warm lead lists, predict propensity to connect and increase first-attempt
connects, all of which can help increase your sales results as much as 20-25%.
Access to analytics is important, but analyzing the analytics – putting the data to work for you – that’s where the difference is made. It’s all about predictive models that leverage
diverse sources of data such as text, survey responses, and customer profiles. Our Center of Analytical Excellence has access to data from over 300 million households, which, when coupled with Alorica’s 30 years of experience, allows us to fully
analyze and interpret information – and not just merely spit out numbers.
That’s how you gain customers. That’s how you keep customers. Simply put, that’s what grows your company. And growing your company is what
Alorica is all about.
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Alorica Inc. (“Alorica”) is the holding company of various direct and indirect subsidiaries, including Systems & Services Technologies, Inc. (SST). Many of Alorica Inc.’s subsidiaries operate under the brand, Alorica,
but all remain separate legal entities.